Tag Archives: sports

Entrepreneur Spotlight: Aurelio Kamosso & 7-Touch Training

Aurelio Kamosso
Aurelio Kamosso

Meet Aurelio Kamosso: Have you ever felt a need for a certain product and thought…Someone should make that! I know I do that ALL the time. Aurelio Kamosso had that exact same thought while watching his daughter during soccer training. The best part about it, he actually acted and created a product! Aurelio started out as one of my Twitter connections about two years ago. He met Abdul and I for coffee in Alexandria, Virginia and we were fast friends and soccer partners (we also use his soccer training shoe with our Conteh Soccer Academy students). Make sure you watch Aurelio’s video below to see him talk about his soccer training shoe! (

P.S. These amazing soccer shoes make a GREAT gift!)

 

 

Sarah Conteh: What is the name of your business and your website URL?

Aurelio Kamosso:

7-Touch Training LLC

https://www.7-touchtraining.com/

Sarah Conteh: How did you choose the name of your business?

Aurelio Kamosso: I wanted a name that said exactly what our product was for and represented. 7-Touch Training refers to the 7 visually enhanced areas on our soccer technical skills training product the 7-Touch Trainer.

 

Sarah Conteh: What inspired you to create your company?

Aurelio Kamosso: My inspiration for both my company and training shoes comes from my daughter. She was the only reason I even thought of designing a shoe to help her improve her soccer skills. It only made sense that other parents out there are looking for a solution to help their kids.

Sarah Conteh: How and when did you start your business?

Aurelio Kamosso: I started 7-Touch Training in April of 2010. Making the decision wasn’t an easy but it was one I felt was destined to pursue. I’ve always wanted to be my own boss. In my head and heart I felt that if I could build a business that could profitable and somehow positively affect people then even better. It also had to come from something I was passionate about. It took me over 3 years to finally taking the first step. I had to pretty much dig into my 401K to get things going. I then reached out to some people that I’d know for some time who I admired for their business knowledge for some advice. Some loved the idea so much that they became my first investors in helping getting things of the ground.

Sarah Conteh: Tell me about your professional background and experience.

Aurelio Kamosso: Currently I am a certified fitness trainer and have been for almost a year. I also conduct private and small group youth soccer clinics. My professional background for over 16 years was in the telecommunications industry. Most of that time I worked in the procurement departments as a purchasing manager, contracts manager and commodities manager among other roles.

Sarah Conteh: What should your customers expect when they come to you?

Aurelio Kamosso: That I will go above and beyond to help resolve any issues as they relate to my training shoes.

7-Touch Training
7-Touch Training

Sarah Conteh: Is this your first time operating and managing your own business? 

Aurelio Kamosso: Yes

Sarah Conteh: What has been the toughest lesson you have been taught about owning a business?

Aurelio Kamosso: Sometimes not everyone you meet will deliver what they promise to help your business grow. There are times when it’s just you and your business.

Sarah Conteh: What has been the most rewarding part of owning your own business?

Aurelio Kamosso: Knowing that I’ve helped a few kids out there improve their soccer skills, build some confidence and love the game perhaps a bit more.

Sarah Conteh: What are some of your specific marketing strategies?

Aurelio Kamosso: Social media has been my primary source. My audience and potential customers are global but my company capacity to target that isn’t there yet.

I tier my marketing in 4 parts; 1) social media to help build presence globally, 2) Web advertisement and direct email contact to certain groups nationally here in the US and Canada, 3) Regionally and locally we are able to market both in print and person during soccer tournaments. We have partnerships with a few local stores to display and or sale our shoes.

Sarah Conteh: What is your target market?

Aurelio Kamosso: Youth soccer academies, trainers and camps.

Sarah Conteh: Do you have any specific books, blogs or podcasts that you recommend to other business owners?

Aurelio Kamosso: I don’t have any specific business rated books to recommend. The books that I enjoy reading I feel keep me focused and help me understand the fire that I have about making business grow. Books that help you understand your purpose. Books that prove to you that taking chances has better benefits than always playing it safe are what I would recommend. Currently I’m reading “Relentless” by Tim Grover.

Sarah Conteh: Do you do much in person networking? If yes, what do you like and don’t like? If no, why not?

Aurelio Kamosso: Only regionally but not as often as I’d like. The primary factors are time and finance to attending networking events that are relevant to my product.

Sarah Conteh: Has there been anyone in particular that helped motivate you to start your business? If yes, tell me about them and how they helped you.

Aurelio Kamosso: My family and friends have been beyond encouraging. They motivate me everyday to do great things with this business.

Sarah Conteh: What are your long-term goals for your business?

Aurelio Kamosso: Grow into a globally recognized provider of a revolutionary dynamic way of teaching soccer to all ages and skill levels.

Sarah Conteh: How can people find you on social media?

Aurelio Kamosso: Twitter: @7TouchTraining

Facebook: https://www.facebook.com/pages/7-Touch-Training-LLC/152891988082640?ref=hl

LinkedIn: https://www.linkedin.com/company/7-touch-training-llc?trk=biz-companies-cym

Sarah Conteh: Share some fun facts about you!

Aurelio Kamosso: I can make a mean Chewbacca noise. 🙂 Yes Star Wars fan not nerd.

Sarah Conteh: Tell me a story about one of your favorite projects and or client/customer.

Aurelio Kamosso: The first story that always comes to mind happened about 3 years ago. In helping market the shoes here in my local club I’d offered to outfit 2 teams in the club with 7-Touch Trainers. The coaches invited me out for their first session and allowed me to run it. Once the kids got past how cool they shoes looked we had some fun.

Fast forward 6 months later. I’m going to pick up my daughter from her practice at a large soccer complex we have here in town. While waiting I decided to kick around a ball I’d brought. Out of nowhere, this little girl walks up to me. Stops and watches for a few seconds and then says. “Hi, are you the guy with the shoe that came to my practice?” I confirmed. She then said how sad she was because she didn’t know I was going to be at that field. Because, if she would have known, she would have worn her shoes so she could play with me. She went on and told me how they helped her kick better and she liked them so much she wore them to school to play in. Still tugs at me to think about. That is an example of why I continue to build my business.

 If you are interested in being featured in this “Entrepreneur Spotlight” series contact Sarah (Nance) Conteh today!

Entrepreneur Spotlight: Leslie Koroma & Songhai Technologies Inc.

Leslie Koroma
Leslie Koroma

Meet Leslie Koroma: With all of the negative news coming from Sierra Leone right now it’s refreshing to hear from Leslie Koroma, a Sierra Leone native, about his businesses that help improve the lives of not only his fellow Sierra Leonean’s but people all over Africa. Leslie featured my soccer business on his sports radio show during the World Cup and we are super excited to be working together on a collaborative project between Conteh Soccer Academy and Leslie’s sports division. Leslie has blended nearly 20 years of sports and tech experience into a global business.

 

 

What is the name of your business and your website URL?

My Company’s name is Songhai Technologies Inc. which is registered and operating out of Houston, Texas, USA. Our corporate website is http://www.songhaitech.com .

How did you choose the name of your business?

Leslie Koroma: After much contemplation I chose the name of one of the most powerful, famous and accomplished empires that ever existed in Africa; The Songhai Empire which was noted for not just conquests and great rulers but of their pursuit of learning in science and technology as well as their accomplishments in commerce.

Sarah Conteh: What inspired you to create your company?

Leslie Koroma: Africa is a very large continent that is lacking in many areas of service providers, so in the early 2000’s I saw a need to provide sports content through a media company that I founded called African Sports Media Network through our portal African Sports TV (www.africansportstv.net) and our digital magazine African Sports Monthly which happens to be Africa’s first digital Sports Magazine and only comprehensive one that covers all sports across the continent (www.africansportsmonthly.com).

Click picture to listen to Abdul Conteh’s episode

In 2012, I saw the rise of Mobile Technology becoming the sole focus of the global tech revolution and Africa, which has been our focal market, happens to be at the vanguard of this mobile tech movement. There are more mobile phones in Africa than anywhere else in the world and with my experience and passion for the tech industry as well, which spans over 18 plus years, it was natural for me to step in to seek solutions to a myriad of problems for communities and countries in Africa. So, I founded Songhai Technologies a global company with a focus on providing mobile technology and solutions for multiple issues out there.

Sarah Conteh: How and when did you start your business?

Leslie Koroma: I started my company on a bootstrap budget (out of my pocket) and still till date operate it as such. We are currently seeking investors and venture capital firms to look into what we are doing and see the value in our services, which I have to say has the potential of reaching and serving billions of consumers both in Africa and around the world.

Sarah Conteh: Tell me about your professional background and experience.

Leslie Koroma: I was an International Track athlete in University and after graduation and retirement from Track and Field proceeded to work for COMPAQ Computer Corporation and from there proceeded to work for the state of Texas as a computer Technician which I still do alongside running my businesses. My experience in both the sports and tech arena’s span close to 2 decades.

Sarah Conteh: What should your customers expect when they come to you?

Leslie Koroma: My customers should expect the best in service as we pride ourselves in delivering the most seamless and timely service with our apps and also in our sports business.

Sarah Conteh: Is this your first time operating and managing your own business? If not, share a bit of history about another business you owned.

Leslie Koroma: Songhai Technologies is a the second major business I have operated after African Sports Media Network which by the way we have absorbed into Songhai Technologies under the umbrella Songhai Sports and we are poised for delivering some of the greatest services with our blend of mobile technology and sports.

Sarah Conteh: What has been the toughest lesson you have been taught about owning a business?

Leslie Koroma: The toughest lesson is that owning a business is a full-time commitment, it is a 24/7 engagement and that here is no time off in the early stages.

Sarah Conteh: What has been the most rewarding part of owning your own business?

Leslie Koroma: It is fulfilling to do something I am passionate about in both the sports and Tech arena’s and that I am able to impact the conversation in both aspects through our mediums and the products we make.

Sarah Conteh: What are some of your specific marketing strategies?

Leslie Koroma: Well, in this information age where information is readily available to any and everyone you have to be able to deliver to your audience, clients and customers instantaneously.

Sarah Conteh: What is your target market?

Leslie Koroma: Our preferred market at the moment is emerging markets like Africa where the playing field is wide open and we stand a chance of establishing ourselves and grow on our customers and audience.

Sarah Conteh: Do you have any specific books, blogs or podcast that you recommend to other business owners?

Leslie Koroma: I take a lot of inspiration from historical figures and pioneers and so for me the History Channel show ‘The Men who Built America’ is a great treasure trove for me for ideas. Napoleon Hill’s “The Law of Success” and “Think and Grow Rich” are naturals for me and for wannabe entrepreneurs.

Sarah Conteh: Do you do much in person networking? If yes, what do you like and don’t like? If no, why not?

Leslie Koroma: Yes, I do person to person networking and it so happens that I am a people person and I am a patient person by nature as well so that is something which works well for me. I don’t think there is something I don’t like about it. I have learned to adjust well to the nuances of people’s behaviors.

Sarah Conteh: Has there been anyone in particular that helped motivate you to start your business? If yes, tell me about them and how they helped you.

Leslie Koroma: I have to say I have looked up to the likes of the late Steve Jobs, Mark Cuban along with African richest man Nigerian Billionaire Aliko Dangote as role models to do what I am doing today as innovators, Go Getters and successful entrepreneurs who have succeeded in what they have and are doing.

Sarah Conteh: What are your long-term goals for your business?

Leslie Koroma: I intend to grow my business into a global conglomerate serving the needs of our clients, customers and audience in the best way possible providing the best possible services out there.

Sarah Conteh: How can people find you on social media?

Leslie Koroma: Well that is pretty easy my twitter handle is; @lesliepkoroma and on Facebook you can find me at https://www.facebook.com/lesliepkoroma and on LinkedIn you can find me though my name Leslie Koroma

S.C.: Be sure to check out Leslie Koroma’s “Sierra Leone App”  which is a one stop shop source for everything Sierra Leone and beyond that caters to the needs of its citizens and visitors to the country as well as those curious enough to want to know more about Sierra Leone.

This app provides resources ranging from news, weather, entertainment to educational resources and beyond.

Sarah Conteh: Share some fun facts about you!

Leslie Koroma: I think I can be a goofball with the folks I am close and comfortable with. I love jokes and joking and am an avid horse lover and love horseback riding.

If you are interested in being featured in this “Entrepreneur Spotlight” series contact Sarah (Nance) Conteh today!